Half the world's soil has disappeared in the last 150 years
We’re on a mission to inspire everyone to eat better for themselves and the planet.
We know everything on our plates has an impact on our health and the environment. The good news? Small changes can make a big difference.
Change the world by changing what’s on your plate.
It all comes down to what’s on our plates - farming the same food over and over again can have negative impacts on the environment. It damages the soil, takes excessive natural resources, and deprives us of valuable nutrients. In fact, half of the world’s most productive soil had disappeared in the past 150 years, partly because we’re been repetitively farming the same crops.
By changing what we put on our plates, we can change the foods farmers grow. That’s a big step forward for our personal health and the health of our planet.
Half the world's soil has disappeared in the last 150 years
Half the world's soil has disappeared in the last 150 years
2 billion people worldwide are affected by a micronutrient deficiency
2 billion people worldwide are affected by a micronutrient deficiency
Crops are the number one cause of nature loss
Crops are the number one cause of nature loss
Luckily there’s a tasty solution to our problem: We just need to eat more of the good stuff!
Through our products and recipes, we’re inspiring others to make choices that are better for people and the planet.
More Variety
More Variety
More Plants, Less Meat
More Plants, Less Meat
More Veggies
More Veggies
We’re dedicated to great tasting food that makes a real difference. We've been on this journey for over ten years with 95% of our vegetables and herbs grown sustainably and we preserve the goodness of our ingredients through careful drying and flavour blending techniques.